Leading the Next Generation of Retail Automotive and the Hispanic Market In America
Our mission is to empower the Hispanic consumer to achieve the American dream
43% of Hispanic households have no or limited access to affordable credit
While the wealth of the average Hispanic household is 88% less than the average white household in america
Yet surprisingly the US Hispanic GDP ranks as the 8th largest in the world, and the single fastest growing in the world
Our AI-powered technology delivers a unique value proposition: access to affordable financing, an opportunity to build credit, and a better future
Why Partner with Tricolor Financial
A revolutionary new approach to financial inclusion
Improve sales efficiency.
With increased marketing investment by OEM's targeting the underserved Hispanic market, franchise dealers are experiencing greater traffic from this rapidly growing segment; however, in many cases, these consumers are challenging with respect to securing financing. Tricolor Financial provides access to its proven and capital markets validated technology to "score the unscorable", driving conversion of Hispanic consumers.
Drive greater top line revenue.
Franchise dealers cannot access as much as 43% of the market because of no or limited bureau data. Tricolor Financial unlocks the potential for transacting significant incremental sales volume.
Position for future success.
Success in the next generation of automotive retail will depend on the ability to penetrate the Hispanic market. Tricolor Financial provides access to affordable credit, while driving financial inclusion.
Our technology positions us as the gateway for the retail automotive industry to access as much as 43% of the US Hispanic population which has challenges accessing affordable financing.
President, Tricolor Financial
Our Target Market
Vast, But Underserved Addressable Market
Represents fastest growing segment of the US Hispanic population: 7.6X faster than non-Hispanics.
Increased immigration expected fueled by Biden administration and growing political unrest in Mexico.
Essential to our economy
Produced 82% of US workforce growth over last ten years.
Dependence on mobility
Largely incapable of transitioning to a remote work environment.
Massive buying power
Would rank as 8th largest GDP globally if it were its own economy, growing faster than India or China.
Future of automotive retail
Projected to account for all growth in US vehicle sales over next decade.
Median age of 28 vs median age of US White population of 58.
Embedded in US ecosystem
60% of undocumented immigrants in America have resided in US for over ten years.
Tricolor Financial is a wholly subsidiary of Tricolor Holdings
A Community Development Financial Institution (CDFI), Tricolor utilizes its AI-powered technology to serve as the gateway to 43% of the US Hispanic population, which lacks access to affordable credit.
Tricolor leverages its data-driven understanding to create a distinct online customer journey.
For more than a decade, Tricolor has provided access to affordable credit to tens of thousands of borrowers.
Tricolor has developed a proprietary AI-powered risk model which effectively segments the credit invisible consumer.